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4Ps of Marketing

  • kosherin
  • Feb 8, 2016
  • 1 min read

The 4P's of marketing are Product, Price, Place, and Promotion. For this project my partner and I created a fictional surf shop to incorporate the 4P's of marketing as if we were managing the store ourselves. It was interesting to experience and research how a product is marketed and sold. A lot of thought is put in to this process from how you are going to promote and advertise the item you are selling to the exact location in the store where you are going to display it.


 
 
 

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